If you have a sales manager or someone above you in sales are you using their special powers? Your boss probably has insight you dont know about that will break open sales for you. When you learn how to use this, everyone wins in sales. Most managers would love to be taken advantage of in this manner. I cant think of one sales manager who wouldnt want to be used like this.

Understanding Management Perception and Insight Some business owners or sales managers dont realize that they have special insight when it comes to outside sales. Whenever they join a sales call with a salesperson, everything changes. The dynamics are different because there is a level of respect for their position, which affects the sales call. Sales managers can generate a similar effect on appointments. The advantage they have is their position and perception. When they join an appointment with a salesperson their title raises the bar for discussing subjects the customer wouldnt normally consider. The business owner can ask tough questions the salesperson cant ask and get the same response. Salespeople cant accomplish this alone.

Would you believe a salesperson? I wouldnt believe most of the salespeople I meet. We know that in many cases your title doesnt say salesperson. You know prospects look upon us with this stigma and this wont change anytime soon. The only way we can make the transition from a salesperson is to become a trusted consultant or strategic partner. Even if we make this transition, it will go a lot easier if we bring along a business owner or sales manager who caries the weight of a higher position.

Management Thinking is Different Do you realize that business owners think differently than the typical salesperson? They do! There are really only two factors that an owner will base a business decision on. Those two factors are what drives them and keeps them in business. They also like to do business with individuals who understand and share the same values they do. It is the reason that Ps (Presidents) and VPs (Vice Presidents) like to do business with one another. Since we arent Ps we either have to act like one or bring one to appointments.

Value Proposition One The business owner thinks about how this investment will make money every time they make a decision about something. If our service doesnt meet this number one criterion, we are wasting the high-level contacts time. However, because our boss thinks this way too, they are in the perfect position to relay the profit opportunities with our important clients. They can get away with tough questions and they can challenge a tough prospect with reasons that a salesperson just cant get away with.

Value Proposition Two The second reason is will this product or services save me time or money? The business owner thinks about this every time they make a purchase decision. If our service doesnt meet this number two criterion, we are wasting the high-level contacts time. Fortunately the boss thinks this way too. They can relate cost saving opportunities with clients and can get away with hard-hitting questions. They can dispute an issue with reasons a salesperson just cant get away with.

Why Ps like to Communicate With Ps Bring management along on your c-level account presentations and closing appointments. Your boss has the secret powers to ask the tough questions that a salesperson cant ask. Bringing them along will also raise the level of importance to the account that your contact will appreciate. Remember, Ps like to talk with Ps. If your management representative gets nervous, just remind them that they are a natural for this task and ask them to relate as a peer, on how your solution will save the prospect money or reduce costs. Just be sure you have your facts straight when you turn your boss loose with their secret powers. If not, ask your boss to confirm your assessments before the meeting.

Steve Martinez

My name is Steve Martinez and I started this business development company to eliminate sales failure. I have spent the last few decades honing my experience as a National Sales Manager, Sales Trainer, Mentor and Author of Selling. This history provides the depth of my experience and value to you as a client in the Business to Business marketplace.

I am proud to say that our innovative sales management strategies are revolutionizing sales for business to business companies. My clients are taught the advantage of building long term profitable relationships using his customized sales action plans. The results are nothing short of magical. Salespeople are able to perform twice, three times and, in some cases, ten times what they used to do before. Sales Managers enjoy the Selling Magic system as they more effectively manage and forecast sales.

I am not new to sales management, technology and sales workflow. I bring 25 years of business management consulting experience. I have been fortunate to have traveled the United States as a National Sales Manager, National Account Executive where I learned the real world lessons of sales. I've also worked for franchise organizations leading sales to a network of over 700 salespeople.

I wish I could say that sales success came easy. It didn't! I had to work at selling and learn the tough lessons. fortunately, this made me stronger and wiser. Through my experience I learned why businesses fail and why salespeople struggle in sales.

I enjoy applying these valuable lessons, focusing on teaching others how to increase sales, become more profitable using technology and following the best practices of Customer Relationship Management.

Our clients tell us, Selling Magic is a logical choice. It provides advanced business development strategies. We are certified members of the Cargill Consulting Group and the Mastermind Consulting Group. Selling Magic delivers sales management and Customer Relationship Building solutions with a suite of consulting services designed to enhance your business.

Steve is an accomplished speaker and writer for business development projects. Sales Automation, Sales Coaching and E-Marketing are his primary projects in business development.

We invite you to discover the Selling Magic approach to sales management and how Selling Magic can help you "out wit, out smart and out last, your competition."